Culligan Quench Rebrand and Website Migration

During Q4 of 2024, Quench united with Culligan under one name, Culligan Quench. A major part of this company-wide rebrand was the migration of quenchwater.com to quench.culligan.com. My role during this migration was to oversee five agencies, ensuring a smooth migration while improving the site’s usability, search engine optimization, and lead generation. Scroll down to view the major elements and accomplishments of this project.